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Social Media Week

"In its 9th year, Social Media Week London (#SMWLDN) brings together professionals with a curiosity and passion for new ideas, innovations and emerging trends in social media."

Festival of Marketing 2018

"The Festival of Marketing is a unique experience where ambitious marketers can discover, learn, celebrate and shape the future together.
As the largest global event dedicated to brand marketers, the Festival reflects the very nature of marketing – seamlessly blending inspiration and practical application."

The CIM Summit

“Marketing is a critical function in driving business growth in any organisation and it plays a key role in a rapidly changing landscape. A landscape that’s evolving through technology, regulations, economic uncertainty and changes in the way customers interact with brands.
This year’s summit will look at harnessing the power of marketing to implement key changes in your organisation, be it large or small.”

UX Insider

“Attending the UX Insider conference is a chance for you to learn more about what the top organisations in the UK are doing to delight their customers. It’s your opportunity to get the inside scoop at what happens behind the scenes at the likes of Google, Moo, and The Big Lottery Fund. Conferences like this don’t happen in Bournemouth so we expect to sell out quickly. Grab your ticket and come along for the ride.”

eCommerce Expo

“It’s a challenging, wide-open ecommerce landscape. Only one single event gives you the tools to navigate it properly. eCommerce Expo, in association with IMRG, is that event. It has been for years. But the exciting part is, it’ now returns better than ever before, packed with a revamped programme, industry leading suppliers and more new features than ever before.”

World Architecture Festival

“The World Architecture Festival is dedicated to celebrating, sharing and inspiring outstanding architecture. It is the only architecture event where keynote talks from the industry’s most influential figures sit alongside live judging presentations from over 500 award finalists plus global networking and an international product exhibition.”

London Design Festival 2018

"Building on London’s existing design activity, Sir John Sorrell and Ben Evans' concept was to create an annual event that would promote the city’s creativity, drawing in the country’s greatest thinkers, practitioners, retailers and educators to a deliver an unmissable celebration of design."

London Design Biennale 2018

"A highlight on the global cultural calendar, the Biennale will see some of the world’s most exciting and ambitious designers, innovators and cultural bodies gather in the capital to celebrate the universal power of design and explore the role of design in our collective futures."

Nine things to do when you are completely rebranding

Fancy a change?

The process of rebranding is involved, time consuming and may be the trigger for a lot of change. It could also be the springboard that launches your business to another level. Effective branding is fundamental to bottom line success and so, in spite of the challenges of a rebrand, it is always a process worth doing.

Quick tips for a logo design

Be memorable

Logos matter. It is often the first point of contact between your business and the rest of the world. And that’s including any industry colleagues, prospects, leads and customers. If people connect with your logo then that’s the first key step towards establishing brand engagement and, perhaps, an ongoing relationship. So, how do you create a unique and memorable logo design that will differentiate your business and give you a firm foundation for branding?

Olivetti and Its Posters

Making typewriters cool since 1908

I started this blog post as a general applause to classic poster design. But one brand in particular kept cropping up - Olivetti. Their posters epitomise that classic mid-century cool. Mimicked and used as inspiration continuously since, some class the posters as works of art; just goes to show the cult that surrounds them.

Ensure your website is designed with user experience in mind

Six things to think about

Our attention spans are getting shorter and, in the overcrowded online space, competition for consumer attention is increasingly fierce. Some studies have shown that you may have as little as eight seconds to make an impression on a visitor to your website, which makes its design particularly crucial. If you want to find a way to convert those initial eight seconds into something more substantial then you need to ensure that your website is designed with user experience in mind.

How can bespoke web design help you to get the most out of your company website?

Bespoke or not to bespoke

How can bespoke web design help you to get the most out of your company website? Bespoke web design has many benefits, from improved SEO through to ensuring that your web presence is completely unique and tailored to your business brand values. However, the advantages of investing in bespoke web design can actually go further and can have a much deeper impact on essential business processes too.

What do I include on my e-commerce site?

15 essential features

E-commerce is a burgeoning area and pretty much every retailer today has its own website. That means there is huge competition when it comes to capturing new customers; the way your website functions will have a big role to play in this.

12 basic video terminology

Know your cyclorama from your rule of thirds

If you’re someone not exactly clued up in all things video or you want to start out in our industry, video terminology can be a little daunting. Some might say it’s like learning a new language.

Video outreach: where to post what

The clear guide fro the best reach

So you’ve been busy working on a corporate video and finally it’s complete. You’re really proud of it. You’ve shared it with your immediate colleagues and they think it looks good. You’ve taken it home to show your nearest and dearest - they said, “very nice dear, well done!” Excellent … so you stick it on YouTube for the world to find. Job done!

But wait. Just because the video is complete and a few people said it looked good, how are you really going to make the most of it? How will you ensure it reaches its intended audience? How do you truly measure its success?

A video on videos

A little animation on video stats

Name a better way to tell you all about video statistics than an animation on it.

Long Read: Design Trends of 2018 (So Far)

Taking a trip down memory lane

As a creative agency, we get asked to design a vast array of things. Some projects are pretty much set in stone with the design brief, while others give us a little more freedom. With briefs these, we can get a little more creative. Generally, we draw inspiration from everyday items - a film we saw last week, posters in the street, magazines, web articles, talks, exhibitions, the list goes on. And, of course, the biggest trends of the year. 2018 is no different.

So we’re (over) halfway through the year and in terms of design, plenty of trends have popped up. Many have leaned towards distorting an image or video, rather than perfecting it. Others call for recycling old patterns and styles, while some incorporate the growing world of technology and expand the limits it can achieve. So, while sifting through all the trends we’ve encountered (and used) in 2018 so far, we decided it’s probably best to give you a rundown of all the best ones to have arrived this year.