25th Jan 2019
25th Jan 2019
Expand social strategy
Every social channel now provides options for sharing video and this is a powerful way to reach customers. 82% of Twitter users watch video content on Twitter and 100 million hours of video are consumed every day on Facebook.
It's well known that online users have a very short attention span. Brands have a matter of seconds to attract someone's attention. Animated explainer videos are structured so as to make an impact in those first few crucial seconds, drawing the user's attention and holding it while the rest of the video plays out. If you're looking for better ways to communicate with consumers, an animated explainer video is very effective.
Reach more people
We love to share video so if you're keen to create infinitely shareable content that is going to get your message out to a much wider target audience, an animated explainer video is a great way to do it.
Build trust in your brand
Providing clear information via a well produced video to establish your brand as a credible, trustworthy option for consumers.
More effective advertising
A concise and effective animated explainer video makes the perfect ad across a wide range of channels. Not only will it stand out from the rest of the crowd in terms of aesthetics and content, but it will be much more effective at communicating your call to action than still images or text.
Videos attract attention, traffic and keep people on yur website for longer, all of which are highly beneficial for SEO.
Make your brand the first choice
Aniamted explainer videos are very effective at highlighting why consumers should opt for a particular brand and can help your business to perfom better against competition.
These are just some of the ways in which aniamted explainer videos can have a powerful impact in marketing terms. Integrating them into your content strategy has the power to transform.