Social media is where it's all at nowadays, it started off as a means of communication, but went on to provide incredible opportunities for businesses and people. It enables users with enough followers to make a living by simply posting content. Even still, there are plenty of people who just aren't keen on it. But when it comes to business, you should without a doubt be utilising social media, and here’s why…
Branding is so much more than a name or a logo. It makes up everything to do with how a brand looks and feels, from colours to typography, tone of voice and photography.
A company’s branding truly can determine its success or failure. Not only is it virtually representing the business, it’s also providing the initial impression of consumers and competitors alike. We have brought together six reasons to consider rebranding your business.
The name of a business really can make a big difference to its success. 77% of consumers purchase items based on their brand name (Cision), which shows how important it is to come up with the best possible name for your business.
Below we have outlined the five-step process of naming a brand.