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Brand Messaging & Tone of Voice

When it comes to delivering your brand to your target audience, the messaging and tone of voice that you use are critical. Getting these both right is the key to creating engagement with your current and potential clients. We think outside of the box and deliver creative with purpose.

 

Thinking creatively, we assist in creating a suite of messaging that can be used for different purposes and across different platforms. The language used on a hard-hitting sales campaign will always be different from that of a brand awareness campaign. We know the difference and we can show you how to communicate better.

 

Your tone of voice is malleable and will differ depending on many factors. It’s our job to make these distinctions and to evolve the phrasing and tone used across all of your corporate communications.

 

What is Messaging & Tone of Voice?

 

Simply put, messaging and tone of voice is what you’re saying and how you're saying it. These are the foundations of any campaign, whether it be digital or print and anything in between.

 


Messaging & Tone of Voice Examples

Here are some great messaging and tone of voice examples that we've worked on. If you would like to see more and get a tailored set of examples that relate directly to a project you're doing then please get in touch here.





Messaging & Tone of Voice process

Collaborate

Once you have the foundations of your brand and its proposition, we can start the conversation about messaging and tone of voice. Collaboratively we brainstorm and discover new ideas and ways of communicating your brand.

Create

With our wealth of experience, we generate fabulous ideas of what messaging you can use, where to use it and how to say it. A messaging matrix can really help tailor your message by defining what you use on different platforms.

Captivate

Engaging and action promoting messaging & tone of voice is the key to enticing clients to what you want them to do. By identifying clear objectives, we can develop results-driven messaging that hits the spot.

Let’s talk Brand Messaging & Tone of Voice!

Get in touch or request a call back today to see how we can help you with a messaging & tone of voice that builds upon your brand.


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